Jeff Martens is a San Francisco based product leader, technologist, and recovering entrepreneur. Jeff currently serves as a product management leader at PageDuty, overseeing Analytics and Visibility products. Prior to PagerDuty, Jeff worked as a Product Manager at New Relic in Portland, Oregon, leading both New Relic Browser and New Relic Insights during his time there. Outside of PagerDuty, Jeff actively advises early stage startups, including Zembula, SendSmart, and People Data Labs. Jeff hails from the Pacific Northwest where he called Portland home for more than 2 decades.
Born in Los Angeles in 1977, Jeff moved to Oregon with his family at the start of his freshman year at Lake Oswego High School. After graduating in 1995, Jeff spent a short time at Portland Community College before transferring to the University of Oregon. At the U of O, Jeff studied business with a focus on entrepreneurship and economics, earning a B.S. from the Lundquist College of Business. At graduation in June of 2000, Jeff was honored with the "Student Entrepreneur of the Year" award from the college.
Jeff began his career at Nike where he joined in an analyst role within the US Commerce division. Jeff spent nearly 6 years at Nike, filling a variety of roles, and earning increased responsibility. At Nike, Jeff was a major contributor in the launch of Nike.net, an online order management portal for small retailers, he was responsible for managing more than $30mm in inventory, and helped grow his team from just $3mm to more than $24mm in annual sales.
In 2007, out of a desire to enter the technology industry, Jeff joined Synopsys as a Global Strategic Planning Analyst. There, Jeff was responsible for the long range planning and forecasting of more than $1.5bb in annual revenues from more than 2,000 customers across the globe. Jeff was responsible for shoring up the company's poor cash-flow projections, automating the collection of field sales information, and uncovering more than $100mm in untapped revenue opportunities.
Nearly 10 years into his career, Jeff was ready to live his entrepreneurial dreams and formed CPUsage with a co-founder he met at Portland Startup Weekend in March of 2010. CPUsage existed to make it easy for scientists, researchers, and engineers to distribute large groups of small compute tasks to thousands of servers in the cloud. In late 2011, CPUsage raised venture capital from Morado Venture Partners, Crosslink Capital, and Triple Point Ventures. After a major pivot in their business model, CPUsage relaunched at TechCrunch Disrupt SF'13 as part of the Startup Battlefield, an elite group of the hottest early stage companies from around the globe. However, by the Winter of 2014, it became clear that CPUsage was not on target for rapid growth or market disruption, and the company shut down. CPUsage does not have a web site today, and any domain or content presenting itself as CPUsage is not affiliated with Jeff or the company he founded and ran.
Looking to put his entrepreneurial skills to use, Jeff joined New Relic in June of 2014 as a Product Manager for the company's soon to be launched Insights product. As a Product Manger, Jeff was responsible for the end-to-end success of a SaaS software analytics product, covering software engineering, product marketing, customer support, sales enablement, and business development. After spending his first year at the company driving the user base of Insights into the thousands and revenues from nothing to being a significant contributor to company ARR, he was tapped to lead the company's fastest growing product, New Relic Browser, where he established the product's first formal strategy, launched a re-invented method of measuring web application performance, and ultimately more than tripling of the product's ARR, while cutting churn in half.
Outside of his work, Jeff actively advises early stage startups in Portland and San Francisco, where he shares his experience with venture capital fundraising, product development, hiring, and business development. His advisor responsibilities include roles with Zembula (formerly named Scratch-it), a digital marketing technology pioneering reveal based advertising, SendSmart which delivers a unified cloud communications platform for marketing and sales professionals, and People Data Labs (formerly TalentIQ) which serves as a people-data backend for enterprises. Jeff has also mentored for the Nike and Sprint startup accelerators, along with PIE and RAIN Eugene.
For more than 5 years, Jeff was an avid supporter of Startup Weekend, the primer program from TechStars community division. Through Startup Weekend, Jeff organized and facilitated community events that spanned 3 days of rapid software development, customer validation, and business model generation, with the goal of educating and inspiring budding entrepreneurs. Jeff participated in more than 20 events in the US and Canada between 2010 and 2015, helping more than 1,000 people experience entrepreneurship for the first time.
Jeff and his work have been featured in publications such as: The Wall Street Journal, The Oregonian, Portland Business Journal, Time Magazine, TechCrunch, and NPR's Weekend Edition. To inquire about having Jeff speak at your event or appear in an interview, please use the contact form on www.jeffreymartens.com.